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What to Look for in a Local Realtor When Buying or Selling a Home?

Choosing the right realtor is one of the most important decisions you will make when buying or selling a home. Whether you are a first-time homebuyer, a growing family, or preparing to sell your current home, having the right real estate agent by your side can make all the difference.

As a local realtor, I believe real estate is more than just a transaction. It is a personal experience that deserves attention, strategy, and care. Every client comes with unique goals, timelines, and concerns, which is why my approach always starts with listening. Understanding what matters most to you allows me to create a customized plan that supports your best outcome.

Experience in real estate matters, especially in a market that is constantly changing. Having worked through multiple market shifts, I know how to adapt strategies to protect my clients whether the market favors buyers or sellers. This experience helps me anticipate challenges, navigate negotiations, and keep the buying or selling process as smooth as possible.

Local market knowledge is essential when buying or selling a home. I specialize in our local communities and surrounding areas, focusing on neighborhoods I know well. From pricing trends and buyer demand to schools and lifestyle factors, this knowledge helps my clients make confident and informed real estate decisions.

When selling a home, pricing strategy is critical. Determining a home’s value involves more than automated estimates. I analyze current market conditions, recent comparable sales, buyer activity, and your home’s condition to price strategically. The goal is not just to list your home, but to position it to sell for the best possible price in the right amount of time.

Marketing is another key factor in a successful home sale. My real estate marketing strategy is designed to help homes stand out in today’s competitive market. This includes professional photography, strong online exposure, social media marketing, and targeted outreach. Every listing is positioned to attract serious buyers and generate interest from day one.

For buyers, especially in competitive markets, preparation is everything. I help buyers understand the home buying process, market conditions, and how to write strong, competitive offers. From negotiations to contract terms, my focus is on helping buyers succeed while protecting their financial and personal interests.

Clear communication is one of the most important parts of working with a realtor. Buying or selling a home can feel overwhelming without proper guidance. I make it a priority to keep my clients informed at every stage so they always know what is happening and what to expect next.

While I work with a trusted team to handle details efficiently, I remain involved throughout the entire process. This allows my clients to receive personal attention along with the support and organization of a full real estate team.

What truly sets me apart is my commitment to relationships over transactions. I genuinely care about my clients and believe honesty and trust are the foundation of good real estate. That means offering clear advice, having honest conversations, and sometimes recommending patience when it is in your best interest.

Challenges such as inspections, appraisals, or unexpected issues are a normal part of buying and selling a home. When they arise, I approach them calmly and strategically with solutions in mind. My goal is always to protect my clients’ time, money, and peace of mind while keeping deals moving forward.

At the end of the day, my goal as your realtor is simple. I want you to feel confident, informed, and supported from start to finish. Real estate is not just about buying or selling a home. It is about guidance, trust, and making sure you feel taken care of every step of the way.

Janine Igliane